Extended Producer Responsibility for packaging waste – sellers' responsibilities

We can help your business to navigate data challenges to ensure it is ready for Extended Producer Responsibility (EPR) for packaging

Extended Producer Responsibility (EPR) for packaging will see sellers of packaging and packaged goods to end users obligated to report data in new and distinct ways compared to the current Packaging Waste Regulations and compared to other types of producer in the future.


From 1 January 2023, sellers of packaging and packaged goods to end users will need to gather data on the amount they are supplying to the UK across a calendar year. Amongst the data they will need to report annually is which nation of the UK this packaging is sold into.

The first report is due by 1 December 2024.

This seller reporting requirement is in addition to the data reporting and financial obligations an obligated producer could incur due to other activities they perform*.

Sellers of packaging to end users in the UK need to consider that:

  • They will need to capture data in much finer detail than under the current Packaging Waste Regulations
  • Gathering the required data may well require liaising with suppliers and partners in your supply chain. It therefore may be prudent to contact these businesses early to establish the data you need from them and in what format
  • The first report for sellers is due by 1 December 2024; however, there are earlier reporting deadlines for other producer types which you may need to submit data by

* Such as a brand owner or importer of packaged goods supplied onto the UK market. For further details about the obligations of producers under EPR, and to see if you could be obligated in this way, request a copy of our EPR for packaging white paper and take our EPR obligation test.

We have produced a summary of seller obligations for Valpak members. This is available in the EPR Hub section of our Members’ Area.


If you are affected, it is imperative to act now to ensure there is visibility of packaging material flows and of materials used within the business. It is also important to make yourself aware of which materials are cost and/or environmentally efficient, as doing so will help to ensure that additional costs to your business are kept to a minimum.

As the UK’s largest producer compliance scheme for packaging, we can provide the following services to help ensure your business is in the best possible position ahead of the implementation of this new legislation:

  • Free EPR clinics
  • Free, high-level cost implication assessment
  • Detailed EPR assessment, including cost modelling and benchmarking
  • Data collection service via Data Insights (where data is not sufficient)
  • Data visibility via the Valpak Insight Platform
  • Consultancy – A detailed look at assessment recommendations, end market research, and advice on the next steps

Our service is bespoke, which means we can offer as much or as little support as required. Contact us today!


Why Valpak?

With 25 years’ experience as the UK’s largest producer compliance scheme, we not only have the data knowledge and systems in place to assist with the varying requirements of this legislation but also the experience to handle compliance on our customers’ behalf.

We can also help with EPR internationally, where regulations already exist, via our International Compliance Service.

Make an Enquiry

To find out more about how we can help your business to prepare for Extended Producer Responsibility, contact one of our experts on 03450 682 572 or complete our enquiry form.