Key takeaways from this guide:
- You need to report packaging material, packaging type, and waste stream for every packaging activity
- Household vs non-household classification affects whether you pay EPR fees, not just what you report
- Large producers report every 6 months. Small producers report annually
- Nation of sale data collection starts 1 January 2026, with reporting due 1 April 2027
- Data errors are one of the most common and costly compliance mistakes. Getting this right matters
What packaging data do you need to collect for EPR?
The short answer: you need to report the weight of all packaging you supply in the UK, broken down by material, packaging type, and end-of-life waste stream.
This is the foundation of EPR data reporting. For every packaging activity your business carries out, you need to capture three core data points:
- Packaging base material: what the packaging is made from, for example plastic, glass, aluminium, paper or cardboard, steel, wood, or fibre composite
- Packaging class type: what function the packaging serves, whether primary, secondary, tertiary, or ecommerce/shipment packaging
- Anticipated end-of-life waste stream: where the packaging is likely to end up, for example household, street bin, drinks container, or self-managed waste
All weights are reported in kilograms. The level of detail required is greater than under the old Packaging Waste Regulations, which is why many businesses find data collection more time-consuming than they expected the first time around.
How do you identify and classify your packaging materials?
The short answer: report the weight of each material type separately. For packaging made from multiple materials, classification depends on whether the components can be manually separated.
The main packaging materials you will need to report are:
- Aluminium
- Fibre composite
- Glass
- Paper or cardboard
- Plastic
- Steel
- Wood
- Other (anything not covered above, such as bamboo, ceramic, cork, rubber or silicone, each reported separately with its own weight)
Composite and multi-material packaging
This is where classification gets more nuanced, and where we see a lot of errors in practice.
If your packaging is made from two or more materials that are bonded or laminated together, it is composite packaging. You report it as a single component classified by the primary material, the one that makes up the greatest weight. A drinks carton made from layers of cardboard, plastic and aluminium would be reported as cardboard if that is the heaviest component.
If your packaging is made from separate components, it is multi-material packaging. A glass jar with a metal lid is a common example. Each component is reported separately, with its own material type and weight.
Fibre composite packaging has its own classification: the main material is paperboard or paper fibres, laminated with plastic, and possibly other layers. It has a separate reporting category from standard paper or cardboard. If the total component weight is under 5% plastic you should report it as paper.
What are the different packaging class types and why do they matter?
The short answer: packaging class determines whether EPR waste management fees apply. Primary (household only) and ecommerce packaging incur fees. Secondary and tertiary packaging do not, but still require reporting and PRN coverage.
Primary packaging
The packaging that directly contains a single sales unit. A bottle, a wrapper, a tub. The packaging around that product is primary packaging. It must be reported and if it is a household product then EPR fees apply.
Secondary packaging
Packaging that groups together several units for sale or transport. A cardboard tray holding multiple multipacks is secondary packaging. Secondary packaging does not incur EPR waste management fees because it does not typically reach household bins. You still need to report it and purchase PRNs to meet your recycling obligation.
Tertiary packaging
Packaging used to bundle and protect goods during transport through the supply chain. Pallets, corrugated outers, stretch wrap and plastic strapping are all common examples. As with secondary packaging, no EPR fees apply but reporting and PRN obligations remain. Shipping containers used in road, rail, sea or air freight are excluded entirely.
Ecommerce and shipment packaging
Any additional packaging added when goods are sold directly to a customer or at a collection point. If you sell online and add protective packaging around your product before dispatch, that outer packaging counts as ecommerce or shipment packaging. This includes retail carrier bags. It ends up in household bins and is subject to EPR reporting and fees.
How do you decide if your packaging is household or non-household?
The short answer: if you cannot prove packaging went directly to a business end user, treat it as household. The default is always household, and the evidential bar for non-household is high.
This distinction matters financially. EPR waste management fees only apply to household packaging. Getting this classification wrong, either by over-reporting as household or by claiming non-household without adequate evidence, has direct cost implications.
Household packaging includes primary and shipment packaging supplied to consumers, and any packaging where you cannot demonstrate it went directly to a business or public organisation as the final user.
Non-household packaging can only be claimed in specific circumstances:
- The packaging was sent directly to a business or public organisation that is the final user, or that removes all packaging before passing goods on
- The product is only intended for business or public use and is unlikely to reach a household bin
- You imported the packaging yourself and discarded it before anyone else used it
You must retain evidence for all non-household claims for seven years. The types of evidence that may be acceptable include contracts specifying packaging is not passed on, sales records showing packaging is removed before goods are transferred, signed customer declarations, or product information confirming the goods are for business use only. A single document is often not sufficient. A combination of evidence is typically stronger.
One practical note from working with businesses on their data: where packaging is supplied to both consumers and businesses, it must be reported as household unless you can prove, for each specific supply, that it met the non-household conditions. The default is always household.
What is nation of sale data and does your business need to report it?
The short answer: nation of sale data requires you to declare which UK nation you have supplied packaging into. Data collection starts 1 January 2026, with reporting due 1 April 2027. It is about where you supplied the packaging, not where it becomes waste.
Nation of sale reporting is one of the most misunderstood elements of the whole EPR system. Many businesses assume it means tracking where their packaging ends up as waste across England, Scotland, Wales and Northern Ireland. That is not what it requires.
What you are reporting is where in the UK you have directly supplied packaging to an end user, whether a consumer or a business. For packaging moving through the middle of supply chains, such as secondary and tertiary packaging supplied to a retailer, it is the retailer or end customer who reports the nation data, not the upstream supplier.
Following a Regulatory Position Statement, nation of sale data reporting was delayed. Data collection now begins 1 January 2026, with the first enforced reporting deadline of 1 April 2027. If you have been concerned about this obligation, you have time to prepare, but it is worth understanding the requirement now rather than leaving it until the deadline approaches.
How often do you need to submit packaging data?
The short answer: in general, large producers submit every six months, while small producers submit annually. The reporting periods and deadlines differ, so it is worth confirming which category you fall into. Reporting for nation of sale and carrier bags takes place annually.
Large producers (turnover over £2 million and over 50 tonnes of packaging per year)
You must report twice a year, covering both household and non-household packaging on the same submission. EPR waste management fees apply in addition to your PRN obligations.
Small producers (turnover between £1 million and £2 million and 25-50 tonnes, or turnover over £2 million but 25-50 tonnes)
You submit one annual report. EPR waste management fees do not apply to small producers, but the reporting obligation does. Your data contributes to the national picture of packaging volumes and helps set recycling targets.
All producers must register through the government’s Report Packaging Data (RPD) portal. Your account must be approved by the environmental regulator before you can submit data, which can take up to 28 days, so it is worth registering early.
Please note that for Valpak members, this submission is completed through the Valpak Members Area.
What are the most common packaging data collection mistakes businesses make?
The short answer: the most common errors are misclassifying packaging types, defaulting to household when non-household evidence exists (or claiming non-household without adequate evidence), and underestimating the weight of composite or multi-material packaging.
This is where Valpak’s experience as a compliance scheme becomes genuinely useful. We review packaging data from businesses across every sector, every reporting cycle. Here are the mistakes we see most often:
- Misclassifying secondary packaging as primary
Businesses sometimes report outer cartons or retail display packaging as primary packaging. The distinction matters because primary packaging attracts EPR fees and secondary does not. Getting this wrong in either direction creates either an overpayment or a compliance gap.
- Applying non-household classification without sufficient evidence
Claiming non-household status is legitimate when the conditions are met and the evidence is in place. But we regularly see businesses applying it based on a general assumption that their customers are businesses, without the contracts, declarations or records that would support the claim under audit. If the evidence is not there, the packaging should be reported as household.
- Underreporting composite packaging weight
Businesses dealing with composite materials, such as laminated packaging or drinks cartons, sometimes report only the weight of the primary layer rather than the full component weight. The full weight of the composite item should be reported under the primary material.
- Missing ecommerce packaging entirely
Businesses that have added online sales channels sometimes continue to report packaging data based on their original product lines only, forgetting that the protective and outer packaging added for dispatch counts as ecommerce packaging and needs to be reported separately.
- Leaving data collection too late
Packaging data needs to be accurate, and accuracy takes time. Businesses that start pulling data together in the weeks before a deadline are more likely to make classification errors, miss categories, or produce estimates rather than actual weights. Building a data collection process throughout the reporting period produces significantly better results.
How can Valpak help you collect and submit your packaging data?
Valpak is one of the UK’s leading compliance schemes for packaging EPR. We help businesses of all sizes manage their data collection, classify packaging correctly, and submit accurate reports on time.
Working with Valpak means:
- Your packaging data is reviewed by compliance experts before submission, reducing the risk of errors that lead to incorrect fees or regulatory issues
- You have a named point of contact to answer classification questions as they come up during the year, not just at deadline time
- RAM guidance is included as fees become eco-modulated from 2026, so your packaging’s recyclability is reflected accurately in what you pay
- Your government registration fee is lower through a scheme than registering directly
Not sure whether EPR applies to your business, or whether you are a small or large producer? Our free obligation checker and pEPR Cost Calculator are both available on the Valpak website.
If you would like to talk through your data collection process or find out how Valpak can support your compliance, get in touch with our team here.